Key Account Management Training
Shift your current corporate partnerships from short term transactional to long term strategic partners.
Key Account Management requires a different approach. Managing one more key corporate partnerships requires excellent time management, strong relationship building skills and the ability to keep your partner inspired and engaged so they want to continue supporting you, even in tough economic times.
Remarkable Partnerships are proud to present our Key Account Management course, giving you the skills, tools and confidence for you to provide an excellent partnership experience to retain and grow your existing corporate partnerships.
What you will learn
- How to manage your time effectively, to avoid burn out.
- How to identify which partners have growth potential, and which are being over-serviced.
- How to shift your transactional partners to longer term strategic partners, avoiding the continuous renewal process.
- How to connect their business priorities to your cause, by identifying your shared purpose.
- How to identify and communicate your value as a charity partner.
- How to get your colleagues on board to support your corporate partnerships goals.
- How to use AI and new technologies to support your account management deliverables.
- How to measure and demonstrate impact that is effective for your partners needs.
- How to keep your partners inspired and engaged.
What you will take away
- Your focused action plan for retaining and growing your key corporate partners.
- Essential tips and tools to provide an excellent partnership experience.
- Inspiration and confidence manage your key partnerships.
Who should attend?
Account Managers or Account Executives working on one or more partnership for your charity.
Learning style
Our Key Account Management course is results-focussed, giving you a step by step approach to applying best practice and taking action. Built on our research and extensive experience, we mix teaching with break-out groups, and individual action planning.
We support all accessibility requirements; our training is designed for everyone. We encourage participants from all backgrounds, so if there is anything we can do to make our training better for you/allow you to show your best self.
Time and dates
The course is online from 9:30am – 12:30pm on Tuesday 16th April. Places are £145 + VAT and can be booked on the button above.
Trainer
Georgina Oxlade: Georgina is our Director of Operations. She grew up with fundraising in her blood and she is a highly motivated corporate partnerships expert. Georgina’s experience includes the Prince’s Trust, Children in Need and VSO. Whilst at Children in Need, she won and led the £12million a year principle partnership with Lloyds Banking Group – including designing and delivering a new outreach programme and customer campaign. Whilst at VSO, Georgina delivered large scale international corporate partnerships that helped deliver the charity’s mission. Georgina specialises in bringing purpose to the foreground, team upskilling, and performance analysis and reporting. Georgina is excited to bring her knowledge experience to a wide range of charities.