The challenge 

The corporate team had a large portfolio of transactional partnerships, this meant that the team were stretched and feeling burnt out. This made it difficult to grow corporate income.

 

The solution 

· We helped them upgrade their approach so they could generate more value for less effort.

· On account management, we helped them focus on priority partners and automate smaller relationships.

· On new business we helped them focus on their ideal prospects to build long term strategic prospects.

 

Results

· The team felt more motivated and focused on seizing opportunities with partners and prospects.

· They strengthened and extended their largest corporate partnership and raised the average value of their partnerships.

· By identifying a contact via a trustee we helped them secure a three year partnership with a multinational company worth £650k.

· Alder Hey secured £715k worth of partnerships, based on their investment of £55k. This is a return of 13:1.